Foundation Visiting Scholar Beth Kanter is an international thought leader on social media engagement for nonprofits. Her approach is flexible, allowing organizations to start where they are on social media. It’s purposeful, acknowledging that every nonprofit faces resource constraints and relying on thoughtful planning to ensure that social media resources are used to reach concrete and strategic objectives. And her approach is manageable, giving organizations guidance on the key elements of a strong social media objective the flexibility to set specific objectives that reflect each organization’s starting point and overall communications objectives.

Beth will present her approach on the July 27, 2011, kickoff webinar. Beth will also lead workshops during the November 2011, Friending the Finish Line conference.

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